Why Practical Event Giveaways Still Matter
Business events across the UK are packed with interesting conversations, valuable networking, and sometimes, pretty forgettable freebies. When we attend these events, we’re not just there to showcase our services; we’re also there to connect with potential clients. We want to leave a lasting impression. That’s where the right giveaways come in.
At Epsom Incentives, we’ve seen firsthand how the best event giveaways aren’t flashy or overcomplicated. They’re practical, well-branded, and easy for people to use in their daily lives. It’s about staying on desks, in bags, or plugged into laptops long after the event ends.
Let’s explore some of the top practical giveaways that help your brand stay top of mind.
Branded USB Sticks Still Hold Their Value
In the age of cloud storage, you might think USB sticks are old news. But at business events, they’re as useful as ever. Why? Because they’re tangible, portable, and ideal for quick file sharing. When branded well, they can act as a mini-billboard for your company.
We’ve handed out thousands of branded USB sticks at both small and major events across the UK, and the response is always strong. People appreciate them, use them, and tend to keep them.
Want to make yours stand out? Use vibrant colours and include your logo. Some companies even add key files, like product brochures or video demos, so the stick isn’t empty at first use.
Tech That Solves Small Everyday Problems
Tech giveaways don’t have to be expensive. Our most appreciated giveaways are simple tools that help solve tiny issues people deal with every day. Take, for example, the Foldable USB Fan. It plugs into any USB port, making it perfect for a quick desk cool-down during sticky summer heat.
It’s especially great for exhibitions during warmer months, where venues can feel stuffy and hot. Give someone a USB fan while they’re stuck inside all day, and they’ll remember the cool moment your brand gave them relief.
Or consider connectivity options like the Berners 6-in-1 Recycled USB Cable. With multiple connectors all in one cable, there’s no need to carry separate chargers around. That kind of convenience gives people a real reason to keep and use your branded item.
Stay on Desks with a Branded USB Hub
If your goal is to become a staple on someone’s desk, a USB hub is a great bet. With people using multiple USB-powered gadgets, hubs help expand their devices’ ports easily while displaying your brand front and centre.
The Selecta USB Hub can carry full-colour branding and will feel right at home on office desks and hot-desking stations alike. We’ve had plenty of clients say these hubs helped them become a noticed name at their last conference.
Unlike printed flyers or pens that often end up forgotten in a drawer, USB hubs get daily use. That means long-term visibility for your logo.
Go Green with Giveaways That Matter
Sustainable giveaways are gaining ground, but they need to do more than just tick eco boxes. They still have to be useful. Recycled and recyclable products are great, but people want to feel like they’ve been given something practical.
That’s why cables like the Berners 6-in-1 recycled USB cable hit the mark. It supports mobile working, suits people always on the go, and shows that your company pays attention to materials while offering something helpful.
When planning sustainable giveaways, we always suggest going beyond reusable tote bags or cardboard pens. Look for tech or daily-use tools made with recycled parts. They’re more likely to stick with your audience and reflect awareness without shouting about it.
Brand Identity Matters More Than Novelty
A business giveaway doesn’t need to reinvent the wheel. It just needs to show your brand clearly and thoughtfully. Colours, logo placement, and overall design matter. If the product is unique but looks low quality, it’s not going to help people remember you for the right reasons.
We help our clients choose products that reflect their brand’s tone. Whether it’s modern and sleek or bold and playful, we select items that bring the brand’s personality to something useful.
For example, if you’re a tech company, gadgets and accessories are a natural fit. Financial firms may lean toward executive pens or USB card readers. Choosing the right giveaway means knowing who you are and who you’re speaking to.
Visit our product gallery on Epsom Incentives for ideas that match your company’s character and industry.
Pack Smart with Lightweight Giveaways
If you’re travelling across the UK to different trade fairs and conferences, packing light makes a big difference. Smaller, lightweight giveaways like USB fans or cables take up little space but still offer high perceived value.
We’ve worked with event teams looking to keep transport fees down or reduce the bulk they carry to each venue. With well-chosen tech gadgets, it’s easy to hit both marks, packing light while still leaving a strong impression.
Plus, thin items like cables or card-style USB drives can even slip into a badge holder or attendee welcome pack. That makes them impossible to miss.
Make Your Table Stand Out
A good giveaway draws people to your table and keeps them chatting. One interesting item is that all it takes to start a conversation. Think of it as your opening move.
One of our go-to techniques is giving the best goodies only to people you engage with. It makes your items feel more exclusive and gives your team a reason to talk more to visitors, rather than just handing things out to everyone who walks past.
So don’t just lay 300 pens and hope for the best. Try positioning something a little different, like a USB hub or a quality cable, and use that to kick off a proper discussion.
FAQs
What are the most popular business event giveaways right now?
The most popular items at the moment are tech-related, like USB fans, branded cables, headphones, or USB hubs. These items meet a need and often get regular use.
Do people still use USB sticks with so much cloud storage available?
Yes. USB sticks are still widely used for quick transfers, especially at events where internet access might be restricted or slow. Many businesses still operate with physical data sharing in mind.
Are eco-friendly products worth the price?
They can be, if the product is also helpful in daily life. People are more likely to keep a recycled USB cable they use daily than a cardboard pen they forget in a drawer.
How should we choose between small items like pens and tech like USB hubs?
It depends on your goal. If you’re looking for a wide reach, smaller items work. If you’re targeting fewer but more valuable contacts, investing in useful tech devices like the Selecta USB Hub makes sense.
Useful Giveaways That Keep Your Brand in Mind
Choosing the right business event giveaway isn’t about flash or gimmicks. What works best are items people will use. Think tech, think cables, think USB tools, and always brand them well. At Epsom Incentives, we help companies across the UK pick practical giveaways that fit their message and stick with their target audience long after the event ends.
Take a look at our collection to find thoughtful, practical products that help make your event table more memorable. Now is the time to turn small giveaways into lasting impressions.
